Kohli’s journey from a young cricket enthusiast to a global sports icon is marked by his remarkable achievements. As a former captain of the Indian national team, he led the team to many victories and set new benchmarks in the sport. His commitment to excellence and his ability to perform under pressure have made him a formidable player in all formats of the game.
Beyond his cricketing career, Kohli is also known for his entrepreneurial ventures and endorsements. His business acumen is evident in his successful investments and partnerships, which span various industries, including sportswear, fitness, and technology. His brands, such as One8 and Wrogn, reflect his fashion sense and commitment to promoting a healthy lifestyle.
Virat Kohli’s Business Ventures and Personal Brands list
- One8 is a lifestyle and sportswear brand co-founded by Virat Kohli in collaboration with Puma. Launched in 2018, the brand combines modern, trendy designs with high-quality materials, offering a range of apparel and accessories including t-shirts, joggers, and sneakers. One8 leverages Kohli’s personal style and Puma’s expertise to appeal to a young, fashion-conscious audience and is distributed through Puma’s retail stores, e-commerce platforms, and exclusive outlets. The brand’s market strategy focuses on merging style with functionality, positioning it as a prominent name in the lifestyle and sportswear sector.
- Wrogn Co-founded by Kohli, Wrogn is a popular casual wear brand known for its edgy and contemporary designs. The brand offers a variety of stylish and comfortable clothing, including jeans, shirts, and t-shirts, appealing to the younger demographic with its unique fashion sense.
- Chisel is a premium fitness chain founded by Virat Kohli, designed to offer state-of-the-art gym facilities and personalized training programs. Launched to promote a healthier lifestyle, Chisel focuses on providing high-quality fitness experiences to its members.
- FC Goa As a co-owner of FC Goa, a team in the Indian Super League (ISL), Kohli has invested in the growth and visibility of Indian football. His involvement supports the development of the sport in India and enhances its profile.
- Virat Kohli Foundation The Virat Kohli Foundation is a philanthropic organization dedicated to supporting underprivileged children and promoting sports and education. The foundation works on various initiatives to provide opportunities for youth and improve their quality of life
Virat Kohli’s Cricket Salary
As of 2024, Virat Kohli remains one of the highest-paid cricketers globally, with a substantial income from various sources related to his cricketing career:
- BCCI Salary
Virat Kohli’s central contract with the Board of Control for Cricket in India (BCCI) places him in the highest bracket of payments for international cricketers. As of the latest contract updates, Kohli earns ₹7 crore annually as part of his central contract, which includes his salary for representing India in international matches and tournaments. - Match Fees
Kohli’s match fees for international and domestic games contribute significantly to his earnings. For Test matches, he earns approximately ₹15 lakh per match, while for One Day Internationals (ODIs) and Twenty20 Internationals (T20Is), he earns about ₹6 lakh and ₹3 lakh per match, respectively. These figures reflect his elite status in the sport. - IPL Salary
In the Indian Premier League (IPL), Kohli has been a marquee player for the Royal Challengers Bangalore (RCB). For the 2024 IPL season, his salary is approximately ₹15 crore, making him one of the highest-paid players in the league. His long-term association with RCB highlights his significant impact and value in the tournament.
Virat Kohli’s Startup Investments
- Chisel
Chisel, a chain of fitness centers founded by Virat Kohli, continues to expand with multiple locations across India. The gyms offer high-end equipment and personalized training programs, emphasizing health and wellness. Kohli’s ongoing investment in Chisel reflects his dedication to promoting fitness. - FC Goa
Kohli remains a co-owner of FC Goa in the Indian Super League (ISL). His investment supports the team’s growth and visibility, contributing to the development of Indian football. The team has been a strong performer in the league, bolstering Kohli’s involvement in the sport. - Sporting Ventures
Kohli has invested in various sporting ventures, including partnerships with startups focused on youth sports development and training academies. These investments aim to foster talent and encourage participation in sports at the grassroots level. - Nourish Organics
Kohli has invested in Nourish Organics, a startup specializing in organic and healthy food products. The brand focuses on providing nutritious snacks and meals, aligning with Kohli’s commitment to a healthy lifestyle and sustainable eating practices. - Hyperice
Kohli is a notable investor in Hyperice, a company that produces advanced recovery and wellness technology. Hyperice’s products, such as massage guns and compression devices, are designed to aid in athletic recovery, reflecting Kohli’s interest in cutting-edge fitness solutions.
Kohli’s investments span various sectors, from fitness and sports to health-focused startups, showcasing his diverse business interests and commitment to supporting innovative ventures.
Virat Kohli’s Endorsements and Collaborations
Puma
- Deal Value: Kohli signed a deal worth ₹110 crore (approximately $14.8 million) with Puma in 2017.
- Collaboration: This includes his sportswear brand, One8, which offers a range of products like sneakers, apparel, and accessories.
Myntra
- Role: Kohli, along with his wife Anushka Sharma, serves as a brand ambassador for this leading online fashion platform.
- Campaigns: They have been part of several campaigns promoting Myntra’s diverse fashion range.
Audi India
- Association: Kohli has been the face of Audi India for several years, promoting their luxury cars.
- Recent Campaigns: He has featured in advertisements for models like the Audi Q8 and Audi A6.
MRF Tyres
- Long-standing Partnership: Kohli’s association with MRF dates back to his early cricketing days. He uses MRF bats and features prominently in their advertisements.
- Deal Value: The endorsement deal is reportedly worth ₹100 crore (approximately $13.5 million) over eight years.
Manyavar
- Ethnic Wear: Kohli endorses Manyavar, a popular ethnic wear brand in India.
- Campaigns: He has been part of several high-profile campaigns, especially around festive seasons and weddings.
PepsiCo
- Kohli has collaborated with PepsiCo for various beverage endorsements, including Pepsi and Tropicana. His association with PepsiCo helps to boost the brand’s presence in the Indian market and beyond.
Oppo
- Kohli is a brand ambassador for Oppo, a major smartphone manufacturer. His endorsement focuses on showcasing Oppo’s latest smartphones and technology, capitalizing on his widespread appeal to drive consumer engagement.
Virat Kohli’s Yearly Income
Virat Kohli is one of the highest-earning athletes globally, with a diverse income portfolio that includes his salary from cricket, endorsements, and business ventures.
Cricket Salary
- BCCI Contract: Kohli holds a Grade A+ contract with the Board of Control for Cricket in India (BCCI), earning ₹7 crore (approximately $850,000) annually.
- IPL Salary: As a player for Royal Challengers Bangalore in the Indian Premier League (IPL), he earns ₹15 crore (approximately $1.8 million) per season.
Endorsements
Kohli’s endorsement deals form a significant part of his income. He endorses several high-profile brands, including:
- Puma: ₹110 crore (approximately $14.8 million) deal, including his sportswear brand One8.
- Myntra: Brand ambassador along with his wife, Anushka Sharma.
- Audi India: Promotes luxury cars like the Audi Q8 and Audi A6.
- MRF Tyres: Long-standing partnership worth ₹100 crore (approximately $13.5 million) over eight years.
- Manyavar: Endorses this popular ethnic wear brand.
His annual earnings from endorsements are estimated to be around $24 million.
Business Ventures
- One8: Collaboration with Puma, offering a range of sportswear and lifestyle products.
- Wrogn: Co-owned fashion brand focusing on contemporary youth fashion.
- Other Ventures: Investments in fitness centers (Chisel Gyms) and restaurants (Nueva).
Total Annual Income
Combining his cricket salary, endorsements, and business ventures, Kohli’s total annual income is estimated to be around $33 million.(INR 7 crores)
Virat Kohli’s Net Worth
Virat Kohli, one of the most successful and marketable cricketers globally, has an impressive net worth that reflects his achievements both on and off the field.
Estimated Net Worth
As of 2024, Virat Kohli’s net worth is estimated to be around $127 million (INR 1050 crores).
Social Media Influence
Kohli’s massive social media following, with over 250 million followers on Instagram, enhances his marketability and appeal to brands.
Disclaimer
The information provided in this blog about Virat Kohli’s endorsements, collaborations, and financial details is based on publicly available sources and estimates as of 2024. While every effort has been made to ensure the accuracy and reliability of the data, the figures and details mentioned are subject to change and may vary.
The financial amounts listed are approximate and may not reflect the most current agreements or valuations. Readers are advised to consult official sources or recent updates for the most accurate and up-to-date information.
This blog is intended for informational purposes only and does not constitute financial, investment, or professional advice. The views expressed are those of the author and do not necessarily reflect the opinions of the companies or individuals mentioned.